Coworking emerged as a popular trend for startups seeking budget-friendly workplaces and resources over the last few years — but this phenomenon hasn’t only affected tech companies. Public Policy Holding Company (PPHC), for example, is a Washington, D.C., based public policy conglomerate that houses a constant flow of boutique PR firms from both sides of the aisle. Today, Gensler Principal & Design Management Leader Jim Williamson, sits down with Bill Chess, CFO for PPHC, to chat about PPHC’s unique business model that falls in line with the startup economy, and how the space Gensler designed for it has positively impacted its success.
PPHC’s firms specialize in lobbying, polling, public affairs, consulting for influencers, digital platform development, and campaign management. What PPHC provides these firms is the structure, tools, and oversight to run their businesses effectively and “focus on what they’re good at.” Gone are the days of long chains of command and tedious processes — PPHC takes the reigns to ensure that all members of its company are equally supported and represented, and that a collaborative culture is maintained. The design of its space physically represents the pillars of this company’s mission.